The combination of Educommunication and community media as a development communication strategy - a case study of the Centre of Community Media São Miguel on Air in São Paulo, Brazil

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The combination of Educommunication and community media as a development communication strategy - a case study of the Centre of Community Media São Miguel on Air in São Paulo, Brazil

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Publication 2-year master student thesis
Title The combination of Educommunication and community media as a development communication strategy - a case study of the Centre of Community Media São Miguel on Air in São Paulo, Brazil
Author(s) Souza, Cristina
Date 2013
English abstract
The aim of this study is to introduce and analyze the case of the Núcleo de Comunicação Comunitária São Miguel no Ar (Centre of Community Media Sao Miguel on the air, freely translated), known by its acronym NCC, in order to discuss in what ways an educommunication project can contribute to local development and social change, and might be acknowledge as a Communication for Development strategy. The general research question is: in what ways can an educommunication project enhance social participation and contribute to local development? What are the main features of NCC projects in regard to social participation and local development that might characterize it as a Communication for Development strategy? The general aim of this study is to bridge Educommunication and Communication for Development.
Publisher Malmö högskola/Kultur och samhälle
Pages 72
Language eng (iso)
Subject(s) communication for development
educommunication
media education
community media
youth
Brazil
Handle http://hdl.handle.net/2043/15678 (link to this page)

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