MRx and the aesthetics of locative writing

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MRx and the aesthetics of locative writing

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Publication Article, peer reviewed scientific
Title MRx and the aesthetics of locative writing
Author(s) Engberg, Maria ; Bolter, Jay David
Date 2015
English abstract
From a media studies perspective MRx is a form of writing, and specifically a form of inscription, a writing in space or on places. A key quality that distinguishes MRx from MR is an attention to the aesthetics of the experience. To examine the aesthetic dimension of writing is to ask: what it “feels like” to read and write according to an accepted set of practices. MR applications are tactile and proprioceptive, and MRx experiences further explore and make us aware of this multi-sensory engagement. MRx experiences are in this sense polyaesthetic, and as such they exhibit the qualities: seriality, weakened narrative and altered trace. The polyaesthetics of MRx experiences is explored in a series of example of digital art and public display, such as Blast Theory's Rider Spoke and the projection on the Arc de Triomphe in Paris to mark the finish of the 2013 Tour de France.
DOI (link to publisher's fulltext)
Publisher Taylor & Francis
Host/Issue Digital Creativity;3-4
Volume 26
ISSN 1462-6268
Pages 182-192
Language eng (iso)
Subject(s) augmented reality
digital media
locative media
Humanities/Social Sciences
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