Commodity Eats Innovation for Breakfast : A Model for Differentiating Feature Realization

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Commodity Eats Innovation for Breakfast : A Model for Differentiating Feature Realization

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Publication Paper in proceeding
Title Commodity Eats Innovation for Breakfast : A Model for Differentiating Feature Realization
Author Fabijan, Aleksander ; Holmström Olsson, Helena ; Bosch, Jan
Editor Abrahamsson, Pekka ; Jedlitschka, Andreas ; Nguyen Duc, Anh ; Felderer, Michael ; Amasaki, Sousuke ; Mikkonen, Tommi
Date 2016
English abstract
Once supporting the electrical and mechanical functionality, software today became the main competitive advantage in products. However, in the companies that we study, the way in which software features are developed still reflects the traditional ‘requirements over the wall’ approach. As a consequence, individual departments prioritize what they believe is the most important and are unable to identify which features are regularly used – ‘flow’, there to be bought – ‘wow’, differentiating and that add value to customers, or which are regarded commodity. In this paper, and based on case study research in three large software-intensive companies, we (1) provide empirical evidence that companies do not distinguish between different types of features, which causes poor allocation of R&D efforts and suppresses innovation, and (2) develop a model in which we depict the activities for differentiating and working with different types of features and stakeholders.
Conference
Product-Focused Software Process Improvement (PROFES) (22th-24th November 2016 : Trondheim, Norway)
DOI https://doi.org/10.1007/978-3-319-49094-6_37 (link to publisher's fulltext.)
Publisher Springer
Host/Issue Product-Focused Software Process Improvement : 17th International Conference, PROFES 2016, Trondheim, Norway, November 22-24, 2016, Proceedings;
Series/Issue Lecture Notes in Computer Science;10027
ISSN 0302-9743
ISBN 978-3-319-49093-9
Pages 517-525
Language eng (iso)
Subject checkbox feature
customer feedback
Innovation
Commodity
Wow feature
Flow feature
Duty feature
Humanities/Social Sciences
Research Subject Categories::TECHNOLOGY
Handle http://hdl.handle.net/2043/21728 Permalink to this page
Link https://profes2016.idi.ntnu.no/... (external link to related web page)
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